
You’ve spent years pretending the world makes sense.
Stop.
These prints don’t explain themselves, and neither should you.
Collect unsettling beauty. Let meaning remain unspoken.
Limited editions. Because mystery should never feel mass-produced.

Enter your email address and get 20% off your first order and a FREE digital download print from the HERSOID collection
Hersey’s long-standing interest in the individual’s struggle within a system of hollow promises finds new urgency here. They channel the despondency of youth faced with planetary and political collapse—a world in which those in power appear indifferent, and resistance feels both necessary and futile.
Discover more here
Critically, HERSOID isn’t just critiquing surveillance; he’s dissecting our complicity in aestheticising it. The art style is seductive—textured, humane, and comforting in its retro charm—yet it’s interrupted by the flat, lifeless geometry of the surveillance overlay.
It’s almost a joke, but not a funny one. The incongruity lays bare the absurdity of applying cutting-edge surveillance to people who, in their own time, represented self-sufficiency and freedom from central oversight.
'Postcards of Mystery and Imagination' combines one of HERSOID's most distinctive collections with the artists own thoughts, ideas and inspirations that went into forming each remarkable image in the collection.
The book provides a unique insight into the mind of the creator, with interesting, humorous and sometimes troubling revelations about the ideas behind the work and some of the reference materials that went into constructing the images

Copyright © 2025 HERSOID